Which athlete was the first to sign a $1 million endorsement deal with Nike in 1984, revolutionizing celebrity product partnerships in retail?

Celebrity endorsements have transformed the retail marketing landscape, creating powerful brand associations that influence consumer behavior. Before social media influencers, traditional celebrities pioneered the concept of lending their personal brand to products. This trivia focuses on a pivotal moment in retail marketing history when celebrity endorsements reached unprecedented financial territory, forever changing how brands approach partnerships with famous personalities.

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Michael Jordan
Magic Johnson
Bo Jackson
Andre Agassi