Which major global brand redesigned its logo in 2011 to incorporate the ancient Aztec symbol of Quetzalcoatl, the 'feathered serpent' deity, to strengthen its connection with Mexican cultural heritage?

Throughout history, major brands have incorporated cultural symbols and traditional motifs into their corporate identities to connect with specific demographics or communicate heritage values. These symbolic elements often carry deep cultural significance that may not be immediately apparent to consumers outside the target market. Test your knowledge about how global brands have utilized traditional cultural symbols in their logo designs and brand positioning strategies.

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Corona Beer
Taco Bell
Chipotle Mexican Grill
Modelo Especial