Which major film studio was first to adopt the now-standard slim plastic DVD cases (keep cases) in 2001, abandoning the larger 'snapper' cardboard cases despite initial retailer resistance?

The film industry has constantly evolved its marketing strategies, particularly in home video packaging design. As studios transitioned from VHS to DVD to streaming, their packaging choices reflected changing consumer preferences and technological shifts. This trivia question explores a pivotal moment in film retail history when one studio made a bold packaging decision that initially backfired but later became industry standard.

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Warner Bros.
Universal Pictures
20th Century Fox
Paramount Pictures