Which horror film's marketing campaign involved creating a fake documentary, launching a 'missing persons' website, and spreading rumors that the footage was real - a strategy that helped turn a $60,000 budget film into a $250 million phenomenon?

Marketing campaigns for films can sometimes be as creative and memorable as the movies themselves. From viral internet mysteries to elaborate real-world experiences, studios have pushed boundaries to capture audience attention. This trivia question tests your knowledge of one of the most influential and innovative film marketing campaigns that changed how movies are promoted.

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The Blair Witch Project (1999)
Paranormal Activity (2007)
Cloverfield (2008)
The Ring (2002)