Which innovative visual merchandising technology did Nike first introduce in its flagship stores that allows customers to virtually test products in simulated sports environments?

The sporting goods retail landscape is constantly evolving with new technologies and merchandising strategies to enhance customer engagement. Leading brands are finding innovative ways to create immersive in-store experiences that blend digital capabilities with physical products. Test your knowledge about cutting-edge visual merchandising techniques that are transforming how sports products are showcased and experienced by customers.

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Nike Pro Fit: AR body scanning for precise apparel sizing
Nike Trial Zone: interactive treadmills with environmental simulation
Nike Product Vault: RFID-enabled product displays that share athlete testimonials
Nike Sport Lens: holographic product demonstrations with professional athletes