Which outdoor apparel company introduced the groundbreaking "Worn Wear" program that encourages customers to repair rather than replace products, as part of its product marketing strategy to reduce environmental impact?

Many outdoor and nature-focused brands actively support environmental causes through their product marketing and business models. These conservation-minded companies often pledge portions of their profits to protect the natural world that inspires their products. Test your knowledge about how one famous outdoor brand has evolved its product marketing strategy to align with environmental values while building customer loyalty.

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Patagonia
The North Face
REI
Columbia Sportswear