Which famous pop star launched a smartphone app called 'Kimoji' that generated $1 million in its first minute, but later had to refund millions after their poorly-executed 'Kimoji Merch' physical product line in 2020?

Celebrity endorsements and product lines can be powerful marketing tools, but not all star-powered ventures succeed. This trivia question explores one of the most notable celebrity product failures in recent history - a cautionary tale about how even massive fame doesn't guarantee retail success. Test your knowledge about what happens when celebrity branding goes wrong!

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Kim Kardashian
Rihanna
Lady Gaga
Beyoncé