Which celebrity chef's endorsement deal with Calphalon cookware in 2008 was reportedly worth over $10 million and helped revitalize the brand's market position?

Celebrity chef endorsements have become a powerful marketing strategy in the food industry, often resulting in massive sales boosts for kitchen products and food brands. These culinary stars leverage their expertise and public trust to influence consumer choices. But how well do you know the history and impact of these famous food endorsements? Test your knowledge of the business side of culinary fame!

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