Which famous architect was the first to widely use themselves as a brand ambassador, appearing in their own TV commercials and media campaigns to personally promote their architectural firm?

In the competitive world of architecture, brand ambassadors have become increasingly important for firms looking to differentiate themselves. These individuals embody the firm's design philosophy and help create personal connections with clients. This poll tests your knowledge about a famous architectural brand ambassador strategy that revolutionized how firms market their design expertise and build client relationships.

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Frank Gehry with his 'Architecture for Everyone' campaign in the 1990s
Michael Graves with his Target home products line and personal appearances in the early 2000s
Zaha Hadid with her 'Future is Now' global lecture series and advertisements
Norman Foster with his 'Sustainable Vision' television special and magazine features