How much did Nike originally pay graphic design student Carolyn Davidson for creating the famous swoosh logo in 1971?

Nike's iconic swoosh logo has become one of the most recognizable brand symbols in sports history. But the origins of this famous design might surprise you! Test your knowledge about one of the most successful brand identity decisions in sports marketing history. Do you know the real story behind the creation of Nike's famous swoosh?

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$35
$1,000
$5,000
She was given 1% ownership in the company instead of payment