Which 1982 film featured a candy brand so prominently that sales reportedly increased by 65%, establishing one of Hollywood's most successful product placement deals ever?

Product placement in films and TV shows has evolved into a sophisticated marketing strategy worth billions annually. From subtle background appearances to plot-integrated brand moments, these advertising tactics shape both the economics of entertainment and audience perceptions. This trivia tests your knowledge about one of the most influential product placements that revolutionized how brands and entertainment collaborate.

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• E.T. the Extra-Terrestrial (featuring Reese's Pieces)
• Back to the Future (featuring Pepsi)
• Wayne's World (featuring Pizza Hut)
• The Goonies (featuring Baby Ruth)

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