How long did it take Coca-Cola to bring back the original formula (as 'Coca-Cola Classic') after introducing New Coke in 1985?

In 1985, Coca-Cola made what many consider one of the biggest product blunders in consumer goods history. The company changed its century-old formula and launched 'New Coke' to combat Pepsi's market gains. This decision sparked massive consumer backlash and demonstrates how deeply customers can connect with food and beverage products. Test your knowledge about this famous product failure case study that continues to be taught in marketing courses worldwide.

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Just 79 days
6 months
1 year
New Coke was actually successful and the original formula never returned