Which digital transformation initiative caused a major industry shift when it first launched in 2003, pioneering digital game distribution before it became the industry standard?

The gaming industry has undergone massive retail digital transformation over the past decade, revolutionizing how games are purchased and distributed. This transformation has changed player behaviors, industry economics, and market strategies. Test your knowledge about a pivotal moment in gaming retail history that fundamentally altered the landscape of game distribution and purchasing.

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Steam by Valve
PlayStation Network Store by Sony
Xbox Live Marketplace by Microsoft
App Store by Apple