Which innovative product feature did Celestron introduce in 2014 that revolutionized telescope marketing by addressing a key customer pain point for beginners?

In the competitive world of astronomy retail, telescope manufacturers must constantly innovate to stay relevant. This trivia question explores how one major telescope brand revolutionized customer engagement through product innovation and retail strategy. Test your knowledge about how astronomy equipment companies adapt their products and marketing approaches to meet the evolving needs of amateur and professional astronomers alike.

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SkyAlign GPS technology that automatically aligns the telescope without star knowledge
Smartphone app integration for telescope control
Subscription-based access to premium deep sky object catalogs
Carbon fiber construction that reduced telescope weight by 50%