In what year did National Geographic first introduce its iconic yellow rectangular border on magazine covers, now one of the most recognized logos in publication history?

The natural world has inspired some of the most recognizable brands in history. Conservation organizations, outdoor retailers, and nature publications have developed distinct visual identities that connect with their missions. This trivia question explores the evolution of one of the most iconic nature publication logos and its fascinating backstory. Test your knowledge of brand history in the natural world sector!

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1888, the same year the magazine was first published
1910, after the society had established itself as a major conservation voice
1935, during a major redesign to boost declining sales during the Great Depression
1970, coinciding with the first Earth Day celebration to emphasize environmental commitment