What pricing strategy was primarily used when the painting 'Salvator Mundi' attributed to Leonardo da Vinci sold for a world record $450.3 million at Christie's auction in 2017?

World records aren't just about physical feats - they also exist in the retail world! The auction industry has seen some astronomical prices paid for rare and coveted items. These record-breaking sales often employ unique pricing strategies to maximize value. Test your knowledge about the pricing strategy that led to the highest auction sale price in history. Do you know what psychological pricing technique helped achieve this remarkable world record?

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Anchor pricing - starting with an artificially low estimate of $100 million to generate buzz and competitive bidding
Bundle pricing - selling it alongside less valuable Renaissance works to increase the overall perceived value
Odd-even pricing - setting the reserve at $399.9 million to make the price psychologically appear lower
Prestige pricing - deliberately setting a high minimum reserve of $500 million to signal exceptional quality