Which Olympic Games' marketing campaign first introduced the concept of tiered sponsorship levels (TOP: The Olympic Partner program), revolutionizing sports event sponsorship?

Test your knowledge of innovative sports marketing strategies that changed the game! The Olympics has seen some of the most groundbreaking marketing campaigns in sports history. These campaigns not only promoted the games but also created lasting brand identities for host cities and sponsoring companies. How well do you know the campaign that revolutionized Olympic marketing and set the standard for future games?

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1984 Los Angeles Olympics
1992 Barcelona Olympics
1980 Moscow Olympics
1988 Seoul Olympics