Which Nike retail innovation program, launched in 2013, was the first to crowdsource product design ideas directly from customers, creating a new paradigm for sports retail customer engagement?

Nike has been at the forefront of sports retail innovation for decades, constantly pushing boundaries in how athletic products are developed, marketed, and sold. This trivia question explores a pivotal moment in Nike's retail history that changed how sports brands engage with their customer communities. Test your knowledge of how major sports retailers have evolved their customer engagement strategies in the digital age!

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