Which groundbreaking feature was first introduced in Nike's House of Innovation concept stores that revolutionized sports retail personalization?

Nike's retail strategy has evolved dramatically in recent years with technology-driven flagship stores. The House of Innovation concept represents a significant shift in sports retail, blending digital and physical experiences in ways that are reshaping customer expectations. Test your knowledge about this cutting-edge retail innovation that's changing how athletes and sports enthusiasts shop.

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Nike By You stations (formerly Nike ID) allowing on-site custom shoe creation with same-day pickup
Virtual reality tennis courts where customers compete against professional athletes
Biometric scanners that automatically suggest products based on body composition
3D-printed sports equipment created while customers wait