Which sports retailer first introduced interactive 'smart mirrors' that allow customers to virtually try on shoes and visualize different colors without physically changing footwear?

In today's competitive sports retail landscape, technological innovation has transformed how athletic gear is marketed and sold. From smart fitting rooms to AI-powered recommendations, sports retailers are embracing cutting-edge solutions to enhance the customer experience. This poll tests your knowledge about a groundbreaking retail innovation that revolutionized how customers interact with athletic footwear before purchase.

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Nike with their Nike Fit AR technology
Adidas with their adiVerse Virtual Footwear Wall
Under Armour with their Connected Fitting Room experience
New Balance with their NB Virtual Try-On platform