Which transportation company famously underwent a major rebranding in 2010, changing its logo from a serif wordmark to a simplified globe symbol that was nicknamed the 'Death Star' by employees?

Test your knowledge about how transportation brands have evolved their identities over time. Brand identity is crucial in the transportation industry, as it helps companies stand out in a competitive market and build customer recognition and loyalty. From airlines to ride-sharing services, transportation companies invest heavily in developing distinctive visual identities that convey their values and service quality.

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United Airlines
Delta Air Lines
Greyhound Bus Lines
Amtrak