Which music streaming service first introduced the concept of 'direct-to-fan' releases, allowing artists to surprise-release albums without traditional promotion in 2013?

The music industry has been revolutionized by streaming platforms and innovative product launches over the past decade. These technological advancements have changed how artists release music and how listeners consume it. Test your knowledge about a groundbreaking product launch that changed the music industry's distribution model forever.

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Spotify with its 'Spotlight' program
Beyoncé's self-titled visual album exclusively on iTunes
Tidal with its artist-ownership model
SoundCloud's 'Premier' monetization platform