Which food company first introduced the now-ubiquitous 'cup' packaging format for their single-serve yogurt, revolutionizing the industry in the 1970s?

In the world of food marketing, packaging innovations can transform a brand's identity and market presence. Some designs become so iconic they're instantly recognizable worldwide and change industry standards forever. This trivia question focuses on a revolutionary packaging innovation that transformed how we consume a beloved food product and created a billion-dollar market segment in the process.

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Dannon (Danone)
Yoplait
Chobani
Activia