Which natural beauty brand first introduced the concept of 'naked' packaging (completely package-free products) as part of their retail sustainability strategy in 1995?

The natural and organic beauty industry has transformed dramatically over the past few decades, with sustainability becoming a core component of brand identity. This poll tests your knowledge about one of the pioneering brands that helped shape today's natural beauty landscape and its innovative retail approach that changed how eco-friendly products are marketed and sold.

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

Lush Cosmetics
The Body Shop
Aveda
Burt's Bees