Which celebrity famously became the first Global Brand Ambassador for Rimmel London in 2001, starting a partnership that lasted over 15 years?

In today's competitive marketplace, brands carefully select celebrities whose personal brand aligns with their own values and appeal. These strategic partnerships can transform a product's market position and consumer perception overnight. Test your knowledge of these powerful marketing alliances that have shaped consumer behavior and brand recognition in recent years.

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Kate Moss
Cara Delevingne
Georgia May Jagger
Zooey Deschanel