Which athlete's signature shoe line helped transform Nike from a running company into a global basketball powerhouse in the 1980s and 1990s?

Test your knowledge about one of the most significant brand transformations in sports history! This major athletic brand made a pivotal decision in the mid-1990s that forever changed how sports companies approach celebrity endorsements and marketing. Understanding this brand's journey provides insights into how strategic athlete partnerships can elevate a sports brand from just another competitor to a global powerhouse.

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Michael Jordan
LeBron James
Kobe Bryant
Magic Johnson