Which gaming company pioneered the 'Direct to Avatar' retail strategy in 2020, allowing real-world brands to sell virtual products directly to player avatars without leaving the game environment?

The gaming industry has transformed retail strategies through virtual worlds and in-game economies. Major brands now establish presence in virtual spaces, creating new revenue streams and engagement opportunities. This poll tests your knowledge about a groundbreaking retail brand management case study in the gaming sphere that changed how companies approach virtual commerce and digital storefronts.

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Epic Games (Fortnite)
Roblox Corporation
Nintendo (Animal Crossing)
Microsoft (Minecraft)