Which 1983 film featured a product placement deal with Ray-Ban that increased their sunglasses sales by over 50% and saved the then-struggling brand?

Product placement in film and television has evolved from subtle advertising to a sophisticated art form and major revenue stream for the industry. From E.T.'s Reese's Pieces to James Bond's Aston Martin, these strategic brand integrations have shaped both the entertainment landscape and consumer behavior. Test your knowledge about one of the most financially significant product placements in cinema history!

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