Which 2016-2019 TV series pioneered an innovative cross-platform marketing campaign that included a fully functional website for a fictional theme park, interactive experiences at SXSW, and cryptic viral videos?

Test your knowledge about innovative advertising campaigns that transformed how films and TV shows connect with audiences. The entertainment industry has revolutionized marketing numerous times, creating campaigns that transcend traditional advertising to become cultural phenomena. From guerrilla marketing stunts to groundbreaking digital campaigns, how well do you know the strategies that helped certain productions achieve massive success?

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• Westworld (HBO)
• Stranger Things (Netflix)
• The Handmaid's Tale (Hulu)
• Black Mirror (Netflix)

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