Which scientific instrument's 2005 launch created the 'personal genomics' consumer market segment, dropping the cost of DNA analysis from millions to thousands of dollars?

In the competitive world of science retail, product launches can make or break a company's market position. One particular scientific instrument launch revolutionized how researchers approach their work and created an entirely new market segment. Test your knowledge about this transformative product launch that changed the scientific retail landscape forever.

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• The 454 Genome Sequencer by 454 Life Sciences
• The Applied Biosystems 3730 DNA Analyzer
• The Illumina Genome Analyzer
• The Oxford Nanopore MinION

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