Which groundbreaking retail innovation was first implemented by Cirque du Soleil in 2017 to transform how audiences purchase memorabilia after performances?

The intersection of technology and performing arts has created revolutionary retail innovations that are changing how audiences experience theater, dance, and live performances. Major performing arts venues and companies are investing in cutting-edge technologies to enhance audience engagement and create immersive experiences. Test your knowledge about how retail innovations are reshaping the performing arts landscape!

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AR-powered merchandise mirrors that allowed customers to 'try on' costumes from the show before purchasing replicas
RFID-enabled program books that unlocked exclusive digital content when scanned with a smartphone
AI-powered vending machines that created custom merchandise based on audience emotional reactions to the show
Motion-capture souvenir stations where customers could perform with virtual Cirque performers in a short digital experience