Which government marketing campaign was first to use a fictional character that later became so iconic it was inducted into the Advertising Hall of Fame and has maintained 96% recognition among adults?

Test your knowledge of landmark government public awareness campaigns! Throughout history, governments have created some of the most memorable and effective marketing campaigns to influence public behavior, raise awareness about important issues, or mobilize citizens during critical periods. These campaigns have shaped public opinion and often resulted in significant societal changes. How well do you know these influential government marketing efforts?

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Smokey Bear (U.S. Forest Service)
Uncle Sam (U.S. Army recruitment)
Rosie the Riveter (War Production Board)
McGruff the Crime Dog (National Crime Prevention Council)