Which celebrity signed what was widely considered the most lucrative endorsement deal of its time in 2003, receiving $90 million for a 5-year partnership with a shoe brand?

In the world of celebrity endorsements, some partnerships become legendary. These collaborations can transform both the celebrity's image and the brand's market position overnight. This trivia question explores one of the most financially significant celebrity endorsement deals in history, which fundamentally changed how brands approach partnerships with famous personalities. Test your knowledge of this groundbreaking moment in product marketing history!

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