Which ancient civilization created the first documented customer loyalty program around 2000 BCE, where frequent shoppers received copper tokens with purchases that could be exchanged for goods?

Modern retail concepts often have surprising ancient origins! While today's businesses leverage sophisticated loyalty programs and marketing tactics, ancient civilizations developed their own innovative approaches to commerce, customer retention, and brand recognition. This trivia question explores one of history's earliest documented customer loyalty initiatives - a fascinating glimpse into how ancient merchants understood the value of customer relationships thousands of years before modern marketing.

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