Which athlete's endorsement deal is widely credited with revolutionizing sports marketing when they signed with Nike in 1984, creating a signature shoe line that continues to generate billions in revenue today?

The sports industry has been revolutionized by strategic influencer marketing, particularly in the athletic footwear sector. One particular endorsement deal changed the landscape of sports marketing forever, creating a blueprint that brands continue to follow decades later. Test your knowledge about this pivotal moment in sports marketing history that transformed how athletic products are promoted globally.

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