Which major coffee company named itself after a figure from Norse mythology, deliberately invoking ancient seafaring legends to represent their global coffee sourcing?

Throughout history, mythology and folklore have been powerful tools for storytelling and creating cultural identity. Today, many successful brands leverage these ancient symbols and narratives in their product design and marketing strategies. From Medusa adorning Versace to Nike being named after the Greek goddess of victory, mythological elements continue to resonate with modern consumers. Test your knowledge about how famous brands have incorporated mythology into their identity and marketing campaigns!

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Starbucks - named after the first mate in Moby Dick, but the logo features a twin-tailed siren/mermaid from Norse mythology
Peet's Coffee - named after Peet, a minor Norse god of harvest and abundance
Caribou Coffee - named after Caribou, a mystical Norse spirit animal representing endurance
Dunkin' - originally named after Dunkin, a Norse mythological ritual of dipping bread in mead