Before Michael Jordan became the face of Nike's Air Jordan, which other basketball legend was initially offered the Nike endorsement deal in 1984 but turned it down?

Celebrity endorsements can make or break a product launch, creating iconic brand associations that sometimes last decades. But the path to these partnerships isn't always straightforward, with behind-the-scenes negotiations, competing offers, and sometimes surprising choices by both brands and celebrities. Test your knowledge of some famous product endorsement deals that almost went to someone else!

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Magic Johnson
Larry Bird
Kareem Abdul-Jabbar
Julius Erving