Which presidential campaign was the first to extensively use microtargeting algorithms to personalize voter outreach based on individual data profiles?

Political campaigns have dramatically evolved with technology. From door-to-door canvassing to sophisticated digital targeting, the methods used to reach voters have transformed. This trivia question explores a significant milestone in how political campaigns innovated their marketing strategies to connect with voters in the digital age, reshaping how candidates build support and influence public opinion.

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Barack Obama's 2008 campaign
George W. Bush's 2004 campaign
Bill Clinton's 1996 campaign
Donald Trump's 2016 campaign