Which 1975 film's revolutionary marketing campaign is credited with creating the modern summer blockbuster release strategy, featuring nationwide release, TV advertising saturation, and merchandising?

The film industry has seen many innovative product launches that transformed how movies are marketed and distributed. Some film releases have become legendary not just for their content, but for how they were introduced to the world. This trivia question explores one of the most influential product launches in cinema history that forever changed how studios approach big-budget releases and summer blockbusters.

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