Which celebrity's 1984 endorsement deal with Nike created the first billion-dollar athlete-endorsed product line and revolutionized sports marketing?

Test your knowledge about historical celebrity product endorsements that changed advertising forever! Celebrity endorsements have been a powerful marketing strategy for decades, dramatically influencing consumer psychology and purchasing decisions. Some endorsement deals have become legendary in the marketing world, setting precedents for how brands and famous personalities collaborate to create memorable campaigns.

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Michael Jordan with Air Jordan
Bo Jackson with Nike Cross Trainers
Andre Agassi with Nike Challenge Court
Magic Johnson with Converse Weapon