Which e-commerce innovation first allowed performing arts venues to implement dynamic pricing models similar to airlines, significantly increasing revenue for Broadway shows?

The performing arts industry has undergone significant digital transformation in recent years, especially in how tickets are sold and experiences are marketed online. This trivia question explores a pivotal moment in the evolution of performing arts e-commerce that forever changed how audiences connect with live performances. Test your knowledge about the technological shifts that have shaped modern performing arts business models!

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Ticketmaster's acquisition of Live Nation in 2010
The introduction of mobile-responsive ticketing websites in 2008
Implementation of algorithmic pricing software by Tessitura Network in 2011
Amazon's brief entry into event ticketing in 2015