Which innovative visual merchandising strategy did Disney use in theaters for Star Wars: The Force Awakens that broke retail convention?

The film and television industry extends beyond production into retail through merchandise that connects fans with their favorite shows and movies. This trivia question explores how studios strategically design product displays to maximize visibility and sales in retail environments. Test your knowledge about the visual merchandising techniques used for major film franchises!

This is a live public trivia poll on AIPolls.Net. Vote and see real-time results.

They revealed merchandise displays on 'Force Friday,' months before the film's release, breaking the tradition of avoiding spoilers through merchandise
They used digital-only displays that changed daily based on social media trends
They prohibited all merchandise sales until after the movie had been in theaters for two weeks
They used AR technology in theaters that allowed viewers to see merchandise options overlaid on movie posters