Which major fashion brand faced backlash in 2019 for appropriating traditional Mixtec textile designs from Oaxaca, Mexico in their collection without proper attribution or compensation?

Cultural traditions have become increasingly important in retail product development and marketing. As consumers seek authentic connections to heritage and craftsmanship, many brands have incorporated cultural elements into their products. However, this practice requires careful consideration to avoid cultural appropriation while still honoring traditional craftsmanship. Test your knowledge about a notable case of cultural product development that sparked important conversations about respect and representation.

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Carolina Herrera
Gucci
Zara
H&M