Which retail giant faced severe backlash in 2019 for attempting to sell a traditional Japanese samurai-inspired coat as a 'bathrobe' without acknowledging its cultural significance?

In the world of cultural traditions and heritage products, even major companies sometimes fail to understand the deep cultural significance of items they try to commercialize. This trivia explores one of the most notable cases where a global retailer completely misunderstood a cultural artifact, leading to public backlash and product withdrawal. Test your knowledge of how culture and commerce sometimes clash!

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• Zara, who marketed the traditional haori jacket as a 'flowing Oriental bathrobe'
• H&M, who sold the jinbaori as a 'kimono-style loungewear piece'
• Uniqlo, who labeled a kamishimo ensemble as a 'vintage-inspired pajama set'
• Anthropologie, who presented a hakama as a 'Japanese-inspired wide-leg palazzo pants'

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