Which outdoor clothing company became the first to create a conservation alliance in 1989, partnering with REI, Kelty, and The North Face to protect threatened wilderness areas?

The natural world has inspired many companies to create eco-friendly products and conservation initiatives. Some brands have made particularly significant contributions to environmental protection through their business models. This trivia question explores a famous conservation-focused brand partnership that changed how businesses interact with the natural world. Test your knowledge of corporate environmental history!

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