Which mythology-inspired retail marketing strategy led to a 35% increase in customer engagement for a major global brand in 2022?

Folklore and mythology have become significant drivers in retail marketing strategies, with many brands leveraging these timeless stories to connect with customers. From Norse gods selling furniture to Greek heroes promoting sportswear, mythological references create powerful brand associations. This poll tests your knowledge about how major retailers have incorporated mythology into their branding and marketing campaigns, revealing the interesting intersection of ancient narratives and modern commerce.

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Nike's limited-edition 'Olympian' collection featuring products named after Greek gods
Amazon's 'Modern Myths' omnichannel campaign connecting folklore creatures to product categories
Sephora's 'Divine Beauty' line based on goddesses from various mythologies
IKEA's 'Norse Legends' furniture collection named after characters from Scandinavian sagas