Which natural products company famously changed its logo color from red to green in 2009 as part of a major rebranding strategy to emphasize its commitment to sustainability?

The natural products industry relies heavily on color psychology to connect with environmentally conscious consumers. Brands carefully select their visual identity elements to evoke specific feelings and associations with nature, sustainability, and eco-friendliness. This poll explores how major natural product companies strategically use color in their marketing to influence consumer perception and purchasing decisions.

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Clorox (owner of Burt's Bees)
Seventh Generation
Tropicana
Method Products