Which product launch holds the Guinness World Record for the 'largest retail launch event' in history, with 5,000 stores in 22 countries opening simultaneously to reposition the brand?

The world of retail has seen some truly remarkable product launches that have broken world records in various ways. From the fastest-selling items to the most expensive launch events, these milestones showcase how brands have pushed boundaries in their go-to-market strategies. This poll tests your knowledge about a specific record-breaking product launch that transformed its brand's positioning in the market. Do you know your retail history well enough to identify this landmark moment?

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