Which fast food collaboration was the first to combine a snack food brand directly into a menu item, selling over 100 million units in its first year and creating a new category of co-branded food products?

Brand collaborations in the food industry have created some of the most innovative and memorable products in recent years. These partnerships often bring together unexpected flavor combinations or marketing concepts that capture consumer attention. Test your knowledge about these strategic alliances that have shaped modern food retail and changed how we experience familiar brands in new contexts.

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Doritos Locos Tacos (Taco Bell × Frito-Lay)
McFlurry with M&M's (McDonald's × Mars)
Reese's Peanut Butter Cup Blizzard (Dairy Queen × Hershey's)
Cheetos Chicken Sandwich (KFC × Frito-Lay)