Which restaurant chain pioneered the concept of a digital loyalty program with mobile ordering that allows customers to earn 'stars' for purchases and track them in real-time?

Customer loyalty programs have become essential tools in the food industry, helping restaurants and food brands build repeat business. Behind these programs are fascinating strategies and statistics that reveal how companies entice customers to keep coming back. Test your knowledge about the innovative ways food brands have revolutionized customer loyalty in the culinary world.

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Starbucks (Starbucks Rewards)
McDonald's (McCafé Rewards)
Panera Bread (MyPanera)
Chipotle (Chipotle Rewards)